and increase the efficiency of your online store and have partnered to facilitate online retailers and make them more competitive in international markets.

  The cooperation between - one of the most recognizable and used ERP platforms in Bulgaria, and euShipments - the leader in courier and fulfillment services for online stores in Bulgaria, is now officially a fact. We have joined forces and combined our services to provide full service for start-up or existing online businesses, supporting their development to the maximum. The partnership between and euShipments aims to facilitate online businesses and provide them with easy access to new markets in Europe. Today, online merchants sell through different channels and platforms - their own website, various marketplaces, physical stores and more. In this way, they can reach the maximum number of users and customers, but an ERP system is necessary to manage stock quantities, warehouses, online orders, finances and all business processes in their company. Thanks to the collaboration between and, every e-shop that uses as an ERP cloud solution also has a full portfolio of fulfillment and courier services provided by our company. - Your business control center. is the ideal solution for inventory management, courier deliveries and online sales through multiple channels. The unified ERP, CRM and BI platform, with which a number of successful companies work, provides high-class software with a number of functionalities. ERP, CRM and BI modules have a set of already made integrations with many established Bulgarian and international sales channels, payment systems and logistics companies, so you can manage your business from 1 place at full speed. But what distinguishes from other ERP platforms is that it helps merchants to optimize their deliveries in Bulgaria and abroad and to deliver competitively to local merchants in each country of the European Union. This is possible thanks to the integration with the international courier network built by us,, the support for different tax rates for different countries, as well as the ability to fine-tune different forms in different languages ​​for each destination. euShipments - integrator of international courier and fulfillment services. As a leading integrator and provider of logistics services for online stores in Bulgaria and the region, the company is constantly growing and developing together with clients and partners. For nine years since their establishment, they have built an independent network for courier deliveries from e-shop, through which every Bulgarian online merchant can quickly, easily and affordably deliver their orders to over 27 countries across Europe. Their courier network is built in partnership with over 30 premium logistics companies. A team of 40 specialists in Ruse takes care of the logistics of all orders and shipments perfectly. So far, they have processed over 2.5 million international shipments of online businesses, and for the last year alone the number is over 700,000. The company achieves full automation of order processing through a single API integration, suitable for any eCommerce business, or through ready-made modules for free integration with the most popular online sales platforms. What are the benefits for online merchants who use to manage their business processes and as a shipping method? The collaboration between and saves a lot of administrative, technological and logistical difficulties for online merchants and saves them valuable time by solving the following problems:
  • By choosing the ERP platform, everyone can easily manage the business processes in their company at any time from a mobile device of their choice.
  • Through a single contract with, all current and future customers can deliver their online orders to all over Europe with dozens of premium European and global courier companies.
  • Thanks to the 10 fulfillment centers, online merchants can store their goods close to their recipients abroad, which guarantees them shorter transit times and lower delivery prices.
  • Merchants do not negotiate individual prices with different couriers, but receive preferential terms for a longer period directly from
  • Saves time and resources for online merchants in terms of logistics processes.
Additional benefits for online stores in the stages of launching and expanding abroad. More and more online businesses are experiencing difficulties in starting their business due to the lack of trusted partners to facilitate and speed up the process of starting an online business. Thanks to the integration with, more opportunities and perspectives open up for Prim’s users:
  • To deliver by land from its own address or from the fulfillment warehouse of to 10 countries part of Central and Eastern Europe with the option of cash on delivery and free of fuel surcharge;
  • To deliver with the Air Express service from the warehouse of their online store or from the fulfillment warehouse of euShipments with transit time from 1 working day to all destinations in the European Union;
  • To deliver economically with extended transit time, but at an extremely competitive price to premium markets such as Belgium, Germany, France and Italy.
Here is what Cocosolis and Escreo share from their successful experience with and euShipments: In 2016, Plamen Stefanov and his partner Betty Bencheva founded Cocosolis and in less than 2 years they grew in Bulgaria and several other countries. This causes the need for precise sales management and reliable courier deliveries at the same time in Bulgaria and abroad. After integrating a combination of and services at this key stage less than 3 years ago, Cocosolis products are now sold in more than 20 countries around the world. Before we started partnering with and we did very well, but at one point we realized that soon this volume will become difficult to control and the processes will break somewhere. Since integrating with’s ERP and entrusting our deliveries to, we have seen that processes are stable and we can concentrate our energy on business growth in new markets, as well as have a much greater focus in marketing and sales. It is much easier for us to process our orders without worrying that we will meet double or even triple volumes compared to the previous day and deliver our shipments to anywhere in the world, because our trusted partners have taken care of that. ", shared Plamen Stefanov during the biggest e-Commerce Party for 2021. Escreo also uses the EPR platform to manage its online business, while the courier deliveries and warehouse management are entirely outsourced to Yasen Rusev, Co-Founder & CEO of Escreo, shares: Working with has helped us manage our internal processes even more efficiently and serve our customers even more comprehensively. This created preconditions for us to expand our activity in several new European markets. At this point, eShipments was able to develop a personalized service for us, through which our customers receive their orders quickly and securely. It is extremely important for us that we have a trusted account manager who assists us with all kinds of questions and cases." Managing and developing an online business with is easy and logical. It is even easier to deliver in Bulgaria and abroad with many courier companies through the already established integration between and Fill out the form below or send us an inquiry for custom courier and fulfillment services from or to test the ERP system of for free.

Multi-channel sales at a SalesRay distance

For a lot of people, the last couple of months have been a lesson. For people who run their own businesses, it has been a very difficult lesson. Many have closed down completely or suspended their business. Others began a panicked search for options to survive and began selling online. Restaurants were able to start offering take-away food as a life belt, and most goods of all types were being circulated freely through courier companies. With the boom of online shopping, the market suddenly took on the form it had already been transitioning to over recent years. Everyone already knew full well that sales are not just made over the counter, especially at times like these. In fact, in order to have more of everything (revenue, customers, profit), you need to have more ways of making sales.

It's time for your business to follow the 'natural' evolution of sales.

Being up-to-date with new globalization-driven strategies and online shopping is no longer a choice, but a necessity. SalesRay will be your partner in the transition to multichannel sales, without needing months for research and integrations. Your sales through external merchants (Amazon, eBay, eMAG), from your own website or multiple websites (based on Cloudcart, Magento, Opencart, WooCommerce, Seliton), as well as those done through traditional channels (physical store, call center) are just a SalesRay distance away.

Consumers are becoming increasingly accustomed to a comfortable shopping experience while using multiple channels, devices, and platforms. The customer doesn't really care if they have placed their order through a Smartphone during dinner, or on their work laptop. They want your product immediately or at the latest tomorrow, delivered to their door.

As a result, a single-channel sales strategy, whether catalogue trading, call centres, or in a physical store, is already a difficult way of attracting increasingly demanding customers. You need to be where your client is - at the laptop in the office, in the apps on his Smartphone, or on social networks. You need to fulfil their wishes, be close to them to sell them what they need.

If you are already aware of these trends and have decided to act and add new channels, but still find it difficult to imagine how they are managed, how will you create a permanent connection and unified information between them, how will stock be monitored, how will you even know what the revenue is from a particular channel, etc.?

There is a clear answer to all these questions - with SalesRay.

The solution is the implementation of a high-end ERP system, which is not an isolated software, but one directly integrated with all sales channels. This gives you the freedom to add channels and manage them, regardless of the level of your business. SalesRay has an automated connection with a large number of established international sales channels, payment systems and shipping companies. Expand your business with a high-end cloud software that has the right tools to develop multi-channel sales.

What are the most important tools for successful multichannel sales?

Functionality #1: Unified interface for all sales

The main management tool available in our ERP software is the single interface for multi-channel sales. It allows the creation of a uniform customer service environment regardless of the sales channel. This eliminates the difficulties in organizing a single pricing policy and ensures the same, excellent customer experience, no matter where and how they shop.

A single interface containing all the relevant information is key to the connection between different service channels. It guarantees that all customer types will receive the same price, discounts, delivery options, return methods, regardless of where the communication with the company starts and ends.

Yes, price policy management can be quite a difficult task, but with SalesRay you can unify your price policies, lists and promotions. If you decide you want to differentiate them, for example to sell with a 15% discount only through your website, you can use our software to organize and monitor this. The sales interface and its settings allow for a high level of freedom in all possible scenarios. However many different cases you may have, they are all covered and managed in the system.

Functionality #2: Logistics without borders

Multi-channel sales can't happen without good logistics. It definitely becomes more complicated when one item can be sold in different places and you need to work out the most profitable site to transport it from. If there are several physical warehouses, the optimum availability of each of them must be specified. SalesRay's warehouse module provides ways of creating and managing any geometry with multiple warehouses and sub-stores with sites, shops and POS.

With the intelligent Stock and Operations module, you will know at any moment where and how much of an item, material or product you have. The interface allows the user to decide where to fulfil orders, automatically generates delivery documents, monitors stocks and sends out alerts at minimum quantities, etc.

In addition, SalesRay also supports integrations with shipping companies. This saves time and money by automating delivery work, while tracking of goods and overall logistics activity is greatly facilitated.

Functionality #3: Automatically add additional channels through integrations

The third important tool that is of great benefit to SalesRay customers is the automatic addition of more sales opportunities through integrations. It doesn't matter which of the traditional channels you use and which new channels you add. If you’re selling on your website, for example, you can immediately start selling to external retailers such as Amazon, eBay and eMAG. If you have a physical store, you can add a new channel through your own website (based on Cloudcart, Magento, Opencart, WooCommerce, Seliton or custom-made) within hours with SalesRay. Integration becomes fast, intuitive and fully functional into your software.

Let your team focus their attention on a well-organised and convenient interface for all sales - no matter the sales channel they are on. With the tools provided by SalesRay you can process every transaction - going from "possible" to "completed" status - in a single place, without endless clicking and opening dozens of tabs. Let your business develop through several channels so that the next lessons are easier to learn.

Внедрете през Април с извънредна отстъпка

Covid-19 променя бизнеса, а ние имаме специално предложение за да се адаптирате бързо към правилата на пазара. Всички нови клиенти на през месец Април ще получат отстъпка от 50% на услугата “Първоначални настройки и внедряване”.

Безспорен факт е, че онлайн бизнесите са единствените, които продължават работа и дори бележат растеж в тази сложна ситуация. Всеки ден нови и нови бизнеси трансформират дейността си, засилват присъствието си на електронния пазар или тепърва се включват в него.

Ние имаме решение как да превърнете трудностите, причинени от кризата, във възможности. С множеството интеграции на може да използвате момента да добавите нов канал за продажби (Amazon, еBay, eMAG, Opencart, WooCommerce, Cloudcart, Magento ) и да започнете веднага работа със спедитори (Econt, Speedy, RAPIDO). Променете правилата във ваша полза с внедряване на и то на специална цена.

Защото нашите клиенти продължават да работят и в този момент.

Защото могат.

BI Analyses in SalesRay

With the development of our SalesRay ERP we also created many operational and analytical reports. There came a moment, however, when we had to admit that the standard rules for making enquiries have their limits. We decided that in order to offer a complete set of tools to our customers, it would be a good idea to integrate it with a BI tool.

What is BI?

Business Intelligence (BI) systems are a combination of services and technologies that enable the transfer of data from different sources, the processing of this data and the creation of diverse references and analyses. It is a system of analysis with the right data that can help businesses make quick and adequate decisions. BI systems are an amazingly useful addition to ERP systems and are their natural continuation.

Thanks to its versatile applicability, business analysis systems enjoy universal recognition and popularity. Their most active users are managers and those engaged in strategic business development.

Why did we choose Qlik Sense?

Choosing the right analytics tool is a key stage in the development of any successful project, so we trusted Qlik, one of the major players on the market, with their Qlik Sense. Qlik follows the main trends in the development of the business intelligence sphere, often even defining them. This was the main reason for our choice of BI integration partner - we wanted our customers to have access to a reliable and world-leading BI solution.

What are the capabilities of Qlik Sense? 

Qlik Sense allows combining data from different sources, their processing and integration. Thus, the visualization of information serves the user to make decisions on the basis of real analyses and references. Multiple dashboards show details of the most important company indicators (KPIs), as well as complex analyses of sales and financial information. All this happens with correctly submitted information directly from our ERP system SalesRay, without any additional input, comparison and search.

Using BI services in the cloud is completely safe because Qlik Sense has security and data protection certificates. Mobility is guaranteed by the ability to use the solution in its standard functionality on different types of mobile devices. The analyses can be viewed through a web client or through special free applications with additional functionalities.

All Qlik products, including Sense, have one main advantage over competitors in the BI market. This is the associative filtering of data that allows users to analyze information without restrictions and predetermined steps. Everyone can select the data they want and reach conclusions, guided only by their intuition and ideas. This gives tremendous freedom and significantly expands the possibilities for analysis.

Qlik Sense's BI technology provides an opportunity for in-depth analysis of various indicators, be it in finance, sales, customers, profits, or even in the warehouse of any company. Company efficiency can be measured and improved by obtaining correct, adequate information according to the needs of your business.

We believe that each of our clients should receive the best tool for development, even on a limited budget. For this reason we offer completely free high-quality BI software integrated in all SalesRay domains.